Social Media Monitoring FAQ
Will social media help me reach a new audience?
Direct-to-consumer advertising and detailing are no longer sufficient for the modern pharma sector. In the US and UK, up to 20% of physicians now refuse to meet with pharmaceutical sales reps. Through our comprehensive social media platform and customized strategies, ICUC gives you new ways to engage your target audiences.
Is ICUC prepared to handle the regulations associated with pharma social media?
Regulations make social media marketing a daunting challenge. With ICUC, you have a reliable partner that can guarantee response times and ensures your brand has near-perfect compliance with regulations.
Is social media for companies imperative?
Yes! With ICUC as your strategic partner, your company will produce compelling content that aids in decision support for physicians, provides education to policy-makers, and more. Drive strategic, relevant awareness with the right audiences on Facebook, Twitter, and other relevant, niche platforms identified through our analysis of your business.
Does social media give me an edge over competitors?
In the pharmaceutical marketplace, the product is only part of the story. Branding, and the story that you tell, is increasingly important to market share. We let you transform social media data into new ways to broaden your reach and focus your message. With a stronger brand story at your side, we help you stay one step ahead of your competitors.